**For a limited time and while supplies last, buy (1) 13 Fishing ISZ7.3-RH Inception Sport Z Baitcasting Reel listed on this page and get a TackleDirect $50 eGift Certificate for free! The free $50 eGift Certificate will be automatically added to your shopping cart**
Great reel for the money, color is eye catching for sure
By Pastor J.
May 2, 2020
Have not been able to use the Reel much with all that it's going on in the world, but the 3 or 4 times I have used it, Has been great and the more I use it the more I fall in love with it. Great long casts with no efforts at all. I have paired it up with a 13 Fishing MH Fate Black 2nd Generation Rod and it makes a terrific and perfect combo. Recommend this Reel to everyone thinking of purchasing a new Reel, trust me, you won't regret it at all!!!
ProsGreat and terrific Reel all around!!!
ConsHave not been able to find anything negative on this Reel at all.
April 21, 2020
I bought this as well as a 13 fishing rod and it is a beast when coming to fresh water fishing
Great for the money
March 26, 2020
I fel in love with this real until I bought a real a bit more expensive. For its price point, it is outstanding. I paired it with a Fate Black to make the package deal. In no way am I sorry. It will be one of my favorite combos for some time to come. Well worth the money.
ProsCastS to Pluto, Smooth for the money, hard to loose in the mix,
Vero Beach, FL
I would order again
February 1, 2020
Great reel it cast a mile with braid or mono the ajustments for drag and casting are easy to use.
Incline village, nevada
November 20, 2019
Im 15 and I bought this reel with my own money and I am very amazed with its performance. I've been fishing since I was two months old so I have lots of fishing gear. This reel is my new favorite because it casts so far and is so light and smooth. within 2n weeks of owning this I caught 2 pb trout and my pb largemouth
Prosvery smooth super far casting lightweight budget friendly
Conshave not had any yet
October 25, 2019
I have to admit that I grew up riding Kawasaki KXs in the dirt, so this green immediately HOOKED me (ha ha... no?... moving on). Beyond the color you'll find a reel that is well built, is packed with the usual features of high end reels, and makes it all very easy to use and set up. The brakes and tension are easy to get dialed in, the cranking and casting feel is spot on, the finish is durable and grippy, the handles are comfy and grippy, and the thumb bar won't wear you out all day. The big deal with this reel is the bearings, or polymer bushings technically. I have ceramics in many of my better reels and these are not on that level. These compare better to sealed stainless bearings - stock bearings; these are smoother and best of all really don't require any maintenance or lube (haven't had it long enough to test that out yet). The 13 Fishing Inception is a dynamite reel in this price range already and the addition of some bulletproof spool bearings is just icing on the cake.
ProsThose bearings! The green! It's so easy to use Have I mentioned the bearings?
ConsFor high end bearings, it's still not similar to ceramic Some people might not like the green (Honda people) Not as fiddly as more expensive reels (is that a con?)
La Crosse, WI
Great price point for CZB technology.
October 9, 2019
Its basically the regular inception ($120) with CBZ kit ($50). So your getting a pretty nice deal unless you dont like the green. Based on 2019 prices.
Also on that part, the quality control on the green isnt the best. I have 3 different shades of green on the reel. I read other ppl are having the same problem.
ProsCBZ technology Swing plate to breaks Hook keeper
San Antonio, TX
Best drag system I’;ve used
June 17, 2019
Recently purchased reel first fish I caught with it was a 29lb flathead catfish reel preformed flawlessly I would not hesitate to purchase again
Love 13's reels
June 10, 2019
Been looking for a nicely priced baitcasting reel that is both saltwater and freshwater, that isn't Daiwa for a while now. !3 seem to be those reels. So far I have tried the Sports z, the Concept C, and the Origin C out and love them all. The Origin and Concept C are both really stunningly good looking, and both cast really smoothly with little adjusting of the reel. The white does however seem to need a lot of cleaning to look new because it shows dirt very quickly, but in my opinion is worth it.
By Mike H.
March 15, 2019
They did it again. Adding the little hook keeper thing was clutch. So far I love this reel. Will post more later.
ProsCasting Smoothness Drag
Distance with a D
March 14, 2019
This thing bombs. Farthest casting reel I've owned.